Diary From China : Launch Design, Shanghai Electric, Huangpu River

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Launch Design Shanghai

Ms Scarlett briefing the delegates about Right hand driving EV car being considered to be sent to Pakistan market. — Photo: Wang Kei

On Monday, September 9, 2024, after breakfast, our Journalist Delegation from Pakistan, hosted by China Economic Net (CEN), embarked on a visit to Launch Design in Shanghai.usage. The CEN team was led by Michelle Meng from CEN Shanghai, accompanied by her colleagues from CEN Beijing, Ms. Wang Kei, Mr. Wilson, and Mr. Wang Kai, who had traveled with us from Beijing the day before.
At Launch Design, we were warmly received by Ms. June, the Director of Science and Finance Department, along with Mr. Zhang Pengfei, Business Manager, Simon, and Ms. Scarlett, who briefed us on the company’s operations. Launch Design, established in 2000, now operates 4 base offices and 27 branches.
As a leading name in global design and innovation, Launch Design has been making significant strides, particularly in electric vehicle (EV) design and drone production. Known for its forward-thinking approach and cutting-edge solutions, Launch Design Shanghai is at the forefront of these rapidly evolving industries, actively shaping the future of transportation and technology.
Electric vehicles are revolutionizing the automotive industry with a focus on sustainability, efficiency, and advanced technology. Launch Design Shanghai plays a pivotal role in advancing EV design through its innovative approach, merging aesthetics with functionality. Their electric vehicle designs feature sleek, aerodynamic profiles that not only enhance performance and energy efficiency but also offer visually striking appearances.
Launch Design Shanghai’s contributions extend to both EV design and drone production, combining innovative design principles with advanced technology to shape the future of these dynamic industries. Their work not only improves the functionality and efficiency of electric vehicles and drones but also aligns with broader goals of sustainability and technological advancement. As the company continues to push the boundaries of design and technology, their contributions are poised to significantly influence how we travel and interact with the world.
In their production process, Launch Design emphasizes precision and quality control, ensuring that each vehicle meets the highest standards of performance and reliability. The company’s commitment to sustainability is evident in their use of eco-friendly materials and processes, reflecting global trends towards greener transportation solutions.
Following the briefing, the Launch Design team guided us through various vehicle models. Ms. June informed us that the company plans to start production of small EV cars in Pakistan, with prices ranging between $8,000 and $10,000 for a two-seater model, and between $15,000 and $20,000 for a four-seater hatchback. The company is considering visiting Pakistan soon to explore this opportunity.
At the end of the visit, Ms. June was honored by the delegation with a Sindhi Ajrak, and she was also presented with a 100th Anniversary special edition of The Financial Daily. The Launch Design team then hosted a lunch in our honor at a Muslim restaurant.

Shanghai Electric

After lunch, we headed to our next exciting visit: Shanghai Electric. All members of the delegation were eager to discuss the status of Shanghai Electric’s acquisition of K-Electric and to inquire about the reasons for the delay, but our visit was for the STP only and they were no concerns on this acquisition.
Upon arrival, we were welcomed by Ms. Ani, and briefed by Mr. Zhao Chongzhi, Deputy Sales and Marketing Director of the Shanghai Turbine Plant (STP). He introduced his team and presented several video presentations.

A group photo of Zhang Chong Chonghi with Pakistani Media Delegation at Shanghai Electric. — Photo: Wang Kai

STP was established in 1946 and officially became the Shanghai Turbine Plant in 1953. Currently, its annual sales amount to $128 million.
Shanghai Turbine Plant plays a crucial role within Shanghai Electric, serving as the cornerstone of the company’s turbine technology and innovation. Established to enhance the efficiency and performance of power generation systems, STP specializes in the design, manufacture, and service of high-performance steam and gas turbines.
At the core of STP’s contributions is its focus on integrating cutting-edge technology with strategic planning. The plant’s turbines are engineered to deliver exceptional performance, utilizing advanced aerodynamic designs and high-temperature materials. This dedication ensures that Shanghai Electric remains a leader in the global energy sector, providing reliable and efficient power solutions. STP also customizes turbine systems to meet specific project requirements, thereby enhancing the operational capabilities of various power plants and industrial facilities.

Pakistani Media Delegation honouring Ms June with Sindhi Ajrak. — Photo: Wang Kai

STP’s expertise and technological advancements are integral to Shanghai Electric’s mission of driving innovation and efficiency in energy production, solidifying its position as a global leader in power generation.
After the presentation, Mr. Zhao presented us with gifts, and the delegation honored him with an Ajrak. Following this, we were taken on a tour of the workshop. The visit concluded with a dinner hosted by the Shanghai Electric team at a Turkish restaurant.

The Bund and Huangpu River

After dinner, the CEN team treated us to a visit to The Bund and the Huangpu River, which was thoroughly enjoyed by the delegation.
The Bund, located along the Huangpu River in Shanghai, is one of the city’s most iconic landmarks. Stretching for about 1.5 kilometers, it offers a breathtaking view of Shanghai’s skyline, blending historical architecture with modern skyscrapers. On one side of The Bund, grand colonial-era buildings from the early 20th century stand, showcasing a mix of architectural styles like Gothic, Baroque, and Neoclassical. These buildings, once home to banks and trading houses, symbolize Shanghai’s historical significance as a global trading hub.
On the opposite side, the Huangpu River flows, dividing Shanghai into two parts: Puxi and Pudong. The river plays a vital role in the city’s economy, acting as a major waterway for trade and transportation. At night, the river becomes a lively scene as boats cruise by, illuminated by the vibrant lights of the futuristic Pudong skyline, featuring landmarks like the Oriental Pearl Tower and Shanghai Tower.
The Bund and the Huangpu River together represent a perfect fusion of Shanghai’s rich history and rapid modernization, attracting millions of tourists every year to experience the city’s unique charm.

(L-R) Kei Tee Wang Kei, Rida Saifee and Michelle Meng at Bund Shanghai. — Photo: Wang Kai\

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